Brand Strategist & Freelance Copywriter Specialising in SEO Copywriting. 

Do you need help engaging your customers? Have you got a great brand story that needs telling? Do you want the words on the page to create customers who love you?

You’re in the right place. I combine brand strategy, conceptual thinking and SEO copywriting expertise to write on point brand stories which engage and convert.

Plus I am the owner of a business – YogaClicks.Store – the ethical yoga shop. I get that you have to do everything yesterday, with one pair of hands and on budget.


Brand strategy – defining who are you and what you stand for – including brand manifestos and mission statements.

SEO copywriting – commercially focused content marketing strategies, content creation and content editing – from blog posts to product descriptions.

Conceptual copywriting – new product concepts, new brand platforms, brand extensions.

Tone of voice – defining how you talk, and how you listen.
Contact – lucy@lucyedge.com 07967 757 441